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Form a Meetings Industry Council (MIC)
in Your City
Article by Laura Stack, MBA, CSP
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A
Meetings Industry Council (MIC) is a consortium
of meetings industry organizations organized
at a local level, either informally or formally
structured, to advance meetings industry partnerships.
The first MIC was created in 1988 in Denver,
CO, as a coalition of
professional meetings industry-related organizations,
whose underlying purpose was
to strengthen the relationships among participating
organizations through increased communication
and cooperation. Duplication of members, redundancy
of events, multiple tradeshows, and conflicting
meetings prompted board members of several meetings
industry organizations to collaborate.
The
benefits of the collaborative efforts of these
groups include:
- Exchanging
calendars of events to avoid duplication
of meeting dates
- Sharing
chapter programming information and
educational articles for inclusion in
each other's newsletters
- Providing
membership mailing lists at cost to
other council member organizations to
promote organization-sponsored events
- Initiating
special joint programs pertaining to
relevant issues within the meetings
industry, such as "America's Hospitality
Industry on Alert"
- Forum
following the September 11 terrorist
attacks
- Participating
in profit sharing from educational conferences,
tradeshows, holiday parties, and charity
events
- Expanding
networking opportunities and knowledge
of the industry
- Initiating
joint recommendations and action on
pertinent issues to the industry-locally,
nationally, and internationally (for
example, a bills was supported financially
by the MIC of Colorado)
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Different
meetings industry groups belong to different
MICs, depending upon their existence in certain
cities. Typical groups that are part of an MIC
include:
- ASAE
- American Society of Association Executives
www.asaenet.org
- ASTD
- American Society of Training &
Development
www.astd.org
- CIC
- Convention Industry Council
www.conventionindustry.org
- HSMAI
- Hospitality Sales and Marketing International
www.hsmai.org
- IACVB
- Int'l Assn. of Convention & Visitors
Bureaus
www.iacvb.org
- IAEM
- International Assn. Event Managers
- ISES
- International Special Events Society
www.ises.com
- MPI
- Meeting Professionals International
www.mpiweb.org
- NACE
- National Assn. of Catering Executives
www.nace.net
- NBTA
- National Business Travel Association
www.nbta.org
- NSA
- National Speakers Association
www.nsaspeaker.org
- PCMA
- Professional Convention Management
Association
www.pcma.org
- SCMP
- Society of Corporate Meeting Professionals
www.scmp.org
- SGMP
- Society of Government Meeting Planners
www.sgmp.org
- SHRM
- Society of Human Resource Management
www.shrm.org
- SMEI
- Sales & Marketing Executives International
www.smei.org
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Typically, the president or president-elect
of each member organization sits on the Council
and represents their organization at meetings.
So if ten different meeting organizations belong
to the MIC, there will be ten people on the
council. Chapter MICs range from informal internal
chapter task forces that reach out through showcases
and directories to
formal community councils that have their own
board and functions. The best structure for
your chapter will be based on your chapter's
size, member expertise and experience, and local
community interest.
MICs
currently exist in many large metropolitan cities
around the nation. The National Speakers Association
(NSA) has a standing MIC committee, which coordinates
and creates new MICs across the country. To
find out if there is an MIC in your city, or
for more information about starting one, refer
to:
http://www.nsaspeaker.org/chapters/intranet/MIC.shtml
Or Contact
2003-2004 chair Laura Stack, MBA, CSP
www.TheProductivityPro.com
303-471-7401
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